Discovery has become quite a popular section here at U.G. Digital Magazine. One of the things we try to do is introduce you to hot new talent who blaze trails in the industry through their craft. This month and issue, we lead with Canadian hip-hop artist Cvss [pronounved Cass] Hamilton. Only a few projects in, he’s already building a strong name for himself through a mixtape and album that he’s released over the past year or so. Now, with a new album, and single in the forefront, he’s ready to take his brand to an even higher level. In our feature, we talk about his new single, “Bang”, with Karl Wolf, his new album to come, and the career he’s striving to build in this industry.
Meet Cvss Hamilton!
U.G. Digital Mag: Your story is one of inspiration for a lot of people who follow. You’ve dealt with the triggers and blows of life in terms of being in trouble, and living the street life. What took you in a different direction?
Cvss Hmilton: I always had music, but the thing that pushed me to get away from the streets was the birth of my daughter.
U.G. Digital Mag: That’s what up. That’s real to so many people when they want to have something better for their kids.
Cvss Hmilton: Right. I’ve seen it so many times with friends of mine. They either get shot or are in prison, and then their kids don’t have a father.
U.G. Digital Mag: Now realistically, this is a business that takes time when it comes to cultivating your craft and building a proper presence. Money usually doesn’t roll in immediately. Now having a daughter and obviously needing a steady flow of income, what motivated you to continue as you got started?
Cvss Hamilton: I was always more than an artist. I did a lot in the background, from design to doing my own mixtape covers. Once I established myself, I used my own name to get business. I was generating income through it all.
U.G. Digital Mag: Let’s talk influences. Who were the artists who really inspired you to pursue this?
Cvss Hamilton: Growing up, definitely Pac, Biggie, Jay-Z, Eminem, Royce Da 5’9”, Ludacris, Jeezy, and Jadakiss. All those guys were big influences for me. Even recently, I have to give a shout out to Kevin Gates. He has really influenced me a lot. A lot of his songs, I relate to. If I had to decide to do a feature with someone, that’s who it would be.
U.G. Digital Mag: Who were the people in your ear in real life, who influenced and inspired you to turn the page for a better life?
Cvss Hamilton: I would say people that I bumped into in the streets because for a while I wasn’t really putting out music. Once I started doing music, people would recognize me out in the streets. They would stop me and say “hey, you’re that guy, keep doing it”. Others weren’t always my biggest influence. They were into the streets too, and would say things more like don’t waste your time. I was really doing it for me, so I didn’t pay much attention to people’s negative opinions.