The party continues, as multi-award winning R&B duo Ruff Endz releases their latest hit, ‘Party Over Here’!
The up-tempo and steppers-friendly single is lifted from the recently released chart-topping album, "REBIRTH". The album is globally available now, via the SRG ILS Group label imprint.
"PARTY OVER HERE" was written by David Chance and produced by Michael David Chance and David Chance. "Party Over Here was inspired by one of our biggest supporters, the late, Jimmy Moore (Dante's cousin). I recall Jimmy taking us to our first steppers party (and although we were too young to be in there), it was our first time seeing over 200 people just stepping to music," mentions David. "It was magical to see everyone dancing in-sync to the music and having so much fun," added Dante. "Even though singing is our number one passion we never lost our love for dancing and always wanted to do a song like this. This song is dedicated to “Jimmy Moore”, adds David.
The "PARTY OVER HERE" music video was directed by David Chance and inspired by a representation of friends and family having a great time. It is an actual party with people dancing, eating, and turning all the way up. Weather it’s the pool scene, the cook-out scene, or the club scene, you can’t help but feel the energy of this song," adds Ruff Endz.
RUFF ENDZ's latest album release, "REBIRTH" debuted at #3 on the iTunes R&B charts. The group celebrated chart-topping success of the album with a Billboard-reveal in Times Square where fans joined the group for social-distancing photos, autographs and a pure celebration in the middle of Times Square.
"The inspiration behind this album was birthed out of our experiences, both personally and professionally. Musically the album embodies elements from the classic era of R&B which we thought were important to preserve but still be able to incorporate a 2021 perspective," mentions Ruff Endz.
"We are excited about this project because it’s a true expression of how we really feel as men. We see life as a roller coaster of emotions and "REBIRTH" is a reflection of us riding the emotional ups & downs of life. Each song shares about an emotion that we have experienced and how we dealt with those situations," adds the group.
Overall, the tone of this album is positive, so it doesn’t matter where you are in your life there is something for you on this album that is sure to satisfy your R&B appetite.
Check out the video below…
